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February 4, 2011


Bye Bye 1p Campaign by Videocon Mobile Services

I just saw a very appealing array of advertisements on TV while watching Dance India Dance during commercial break.. The commercials paid condolences to 1p/s call tarrif in a very innovative and creative way..

The commercial just talked about paying condolences to the 1p per second and didn’t explained what it was actually about (ofcourse it has to be about something).. It just shows this website address at the end of the comercial

Even on the website there was nothing else other than paying condolences  to 1p/s.. I looked everywhere.. then I foundthis little link of Terms and Conditions by reading which I came to know the site belongs to Videocon Telecommunications Limited.. But that also wasn’t enough info..

So I did what I always do to solve my quests.. I goOgled.. and found out that this is a campaign started by Videocon to promote its GSM services already launched in 10 circles and soon to be expanded to all 22 circles across India.

Videocon also have a beautiful.. literally beautiful website up and running to pay the condolences to the 1p per second call tarrifs which definitely means videocon is gonna bring some even cheaper call rates..They already have a 25p per minute local and STD calls Special tarrif Voucher (STV17) in Mumbai Circle.. Now that’s an awfully cheap tarrif..

UPDATE: On the website there is also an option to guess “Who will succeed the 1p/sec” and win an Android phone.

Have you also seen the Ads?? What do you say about it??


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About the author

Snehil Khanor wrote 131 articles on this blog.

Snehil Khanor - Entrepreneurial Spirit, Techie, Gadget Freak, Blogger, Dreamer, Internet Visionary, Foodie, Delhiite, Wannabe Artist ,To-be Engineer with a heart of a Poet. 😉

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5 Comments Post a comment
  1. Feb 5 2011

    The MTNL is also providing cheaper tariffs at half paisa (aadha paisa) per minute in Delhi.

    source: FM Radio .. 😛

    • Snehil
      Feb 5 2011

      Yeah… but I’m assuming Videocon will bring something even cheaper..
      they are already giving 25p/min which makes it 0.41p/s
      and it is also having a 0p/sec scheme in which if you buy their handset.. u’ll get free calls for 6months or year depending on your handset..
      and also videocon is the only indian player in the market which is manufacturing mobile phones as well as providing cellular service.. so they can do these kinda stuff to gain market share…
      lets see what they are gonna roll out.. 🙂

  2. vivek
    Feb 7 2011

    the network quality of videocon mobile is not good . videocon may apply cheaper rates for calls but service is also of bad quality . vodafone in case of network quality is good in world

  3. amit
    Aug 8 2011

    hope that Videocon comes up with some really cheaper plans for their users. Vmobi coverage is becoming stronger these days…

  4. Dec 3 2011

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